Comcater

For these shoots we shot in a real restaurant kitchen as well as in Comcater's showroom.⁠ Each location had its challenges; however, my approach was to try and keep the imagery looking realistic to create a genuine aesthetic. I achieved this by lighting the room to complement the existing lighting and then sculpting one light onto the faces and food.⁠
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By taking this approach, I was able to create a discreet and unobtrusive environment that wasn't artificial or overworked, keeping the talent relaxed and engaged. As a result, I hope the final imagery feels genuine and allows the audience to focus on the story rather than any effects. ⁠